We have created a new fleet of pick-up trucks, complete with Davanti Tyres livery. They will be going out to be raced this weekend at the Royal Highland Centre Edinburgh at The Scottish Car show. These bespoke radio controlled vehicles will be a fun entertainment feature at this weekend’s car event. At the Davanti branded stand, there will be a championship taking place, whereby the winning driver with the fastest lap time is the winner of the day and will receive a magnificent Davanti Trophy. A great added bit of competition to drive people to the stand, and create a memorable brand experience.
#DavantiTyres #ShodPickUpTrucks #BrandedStand #ExperientialMarketing #Gamification